Thursday, November 13, 2014

Normcore




Jacket: Worthington
Shirt: Old Navy
Jeans and Sunglasses: H&M
Shoes: Nike
Watch: Michael Kors
Necklaces: Gift from a friend

     According to Wikipedia, “Normcore is a unisex fashion trend characterized by unpretentious, average-looking clothing. The term is a portmanteau of the words "normal" and "hardcore", and was coined by K-Hole, a trend forecasting group.

     Normcore wearers are people who do not wish to distinguish themselves from others by their clothing. This is not to mean that they are unfashionable people who wear whatever comes to hand, but that they consciously choose clothes that are undistinguished – except, frequently, for a highly visible label to impart prestige. The "normcore" trend has been interpreted as a reaction to a fashion oversaturation resulting from ever faster-changing fashion trends.”

     This past fashion month, fashion bloggers and editors were ditching the high heels for sneakers. The Lincoln Center wasn’t filled with fancy dresses and extravagant outfits this year; instead people were choosing basics such as white tee shirts and black jeans. Popular Normcore trends include Birkenstocks, Tevas, sneakers, baseball caps, plain colored clothing, pretty much anything that would fall under the category “minimalistic.”

     Surprisingly though, Normcore may just be a big industry joke that caught on.  This term was created by K-Hole, a trend forecasting company. They wrote about this in their most recent document called “Youth Mode: A Report on Freedom”.  To sum it up, the more plain you dress, the better. The press picked it up and it spread to magazines like Lucky and GQ.

    Some are criticizing this trend, saying that “normcore”is just a fancy way to say you’re dressing like your parents in the late 80’s and 90’s. Personally, I love this trend and I think there are two different ways to do it. Throw on some high-waisted jeans and white new balance sneakers for a 45-year-old father at a baseball game look. Or you could go for the later, modern and minimalistic  simple staple pieces you can layer with and still look fashionable wearing.

      The word “Normcore”can mean different things to different people. The Hipsters will break out the Birkenstocks,  the fashion bloggers will pull out the New Balance sneakers, and the models will whip out their basics. In order to do Normcore in a fashionable way (to avoid looking like you’re going on a fishing trip with your father), stick to plain basics. A white/grey/black t-shirt, black or denim jeans, simple colored cardigans, and of course a good pair of slip on shoes or sneakers could work.  Just avoid buying white New Balance sneakers with Velcro straps or you’ll look like a 70-year-old woman going to Bingo on a Wednesday night.  Unless, that’s the look you’re going for, than by all means you rock those grandma shoes!

     Some say this trend is going to die out quickly, because people like to stand out and get dressed up. But others say people are tired of getting dressed up and trying to be trendsetters, so this trend is going to stick around for a while. What do you think?

-Katie





23 comments:

  1. Wow this is perfection! I love your coat and sneakers especially :) you look so gorgeous!! <3

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    1. Thank you, I'm glad you enjoyed the post!

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  2. Replies
    1. Thank you! An 85 milometer Nikon was used to shoot this.

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  3. Great look, so linear and cool!
    sunmoonstyle.blogspot.co.at

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  4. Thank you. It's definitely one of my favorite "trends" right now!

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  5. I'm digging your interpretation of norm-core and I love the coat! SO chic.
    Your blog is simply stunning
    Have an amazing weekend!
    Much Love,
    Karen (STYLESMORGASBORD)

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    1. Thank you! I definitely think everyone hears the word and thinks something different. I like to think of it in a more fashionable minimalistic way. I appreciate your kind feedback!

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  6. I really love this look!
    Your shoes are amazing!

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    1. Haha, thank you! They're surprisingly very comfortable!

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  7. Really GREAT Casual Look

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    Replies
    1. Thank you! It's perfect for a day where you're just running around doing errands or just taking care of things!

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  8. Looking awesome :) xoxo

    ANDREA

    http://www.catwalk-avenue.com/2014/11/loreal-paris/

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    1. Thank you for the your sweet comment!

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  9. Fabulous as always Katie! This look is amazing on you. xo
    Omnivogues

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    Replies
    1. Thank you! I appreciate you checking back on my blog! :)

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